Sell a home
Sell a home in Lexington or around Lake Murray
Tell me about the house. I'll pull comps and call you. Then we talk through photos, video, Instagram, and YouTube.
How I work
- You tell me about the house and your timing.
- I pull comps and call you.
- We talk through photos, video, Instagram @laurenlux_, and YouTube @LaurenLuxRealtor.
- I get it in front of people looking here.
Would you like me to pull comps? Send your address below, or call or text (803) 569-7595.
Read the seller's guide or selling notes on the blog. If the property involves water, use accurate words: waterfront versus lake view.
Selling
Marketing
Video, photos, Instagram, and YouTube
If you list with me, photos and video are part of getting the house in front of people. A still photo is the listing. Video is how someone who is not in town yet sees how the rooms connect, how the porch sits, and whether the water is actually in the yard.
I post that work on Instagram at @laurenlux_ and on YouTube at @LaurenLuxRealtor. People already looking in Lexington or around Lake Murray see the house the same week we go live. It is the house, shown clearly.
Would you like me to walk through what that would look like on your street? Send your address. I'll pull comps and call you.
How I market a home
Should I hire a discount realtor?
A full home tour
Questions
What counts as a record sale?
A record is a verified high. The most paid on a street, in a neighborhood, or in a small pocket, or the highest price per square foot there. I check it in MLS data. I don't round it to make a headline.
Do you only sell Lake Murray and luxury homes?
No. Waterfront and higher-end Lake Murray homes are a big part of my work. I also sell off-lake in Lexington, Chapin, Irmo, and around Columbia at a range of prices. I've been doing this for 4 years. I've helped more than 150 families.
How do you get a record price for a home?
Marketing is the lever, not only an MLS slot. Photos, video, a clear story about how the house lives, and ads that reach people who weren't already searching. Competing demand is what produces a strong offer.
How is that different from a standard MLS listing?
Most homes get an MLS entry and a few photos on the portals, then they wait. I work on the buyer audience before it goes live and keep it in front of the right people after. More eyes on day one. Stronger offers earlier.
My home didn't sell with another agent. Can you help?
Often, yes. I start with a fresh strategy, a clearer price story, and marketing that resets how the home is seen. Call or text (803) 569-7595 and I'll tell you honestly if I can help.
Does this still work in today's market?
The Midlands market has shifted. Waiting for buyers to find a listing isn't enough. I go find them with video, photos, and content. Then we talk about price based on what's actually happening right now.
How do I get a strategy and price for my home?
Call or text (803) 569-7595, or use the contact form. I'll walk the home, talk through a marketing plan, and give you a documented price recommendation. No pressure.
Do I need to stage the house?
Not always. We start with a clean house and honest photos. If a room would photograph better empty or simpler, I'll say so. We decide on your house.
Want to talk about your house?
Would you like me to pull comps? Let me know if you need anything.